How Landon Bytheway Became One of the Most Well-Known Videographers on Instagram

June 14 20:39 2022
All while running his own multiple six-figure production company, STUDIIO.

There’s no question that the need for high-quality digital content has exploded in recent years. The demand for independent video creators is at an all-time high, but as more and more people venture into the content creation space and the market continues to get increasingly saturated, standing out is important. Luckily, a chosen few have mastered the craft and Landon Bytheway is one of them.

In March of 2022, Landon committed to publishing one Instagram Reel on his account (@landonbtw) every day for 31 days. He says, “I feel like this might have been one of the best moves I’ve made in growing my personal brand. I really wanted to create a series of high-quality tips to infuse confidence in this new wave of aspiring creators — something I didn’t really have.” To say those 31 Days went well would be an understatement. In that time frame, his videos collectively racked up more than 2.5 million views, 150,000 likes, and over 60,000 saves. His page also passed 100k followers on about the 20th day of posting. “Creating filmmaking tutorials was a huge part of my job while working for Parker Walbeck and Full Time Filmmaker, but this Instagram series really helped establish my personal brand as a trusted source for creators.”

Besides being a household name for videographers, Landon also runs his own successful production company called STUDIIO. According to him, “STUDIIO was created to help content creators have a leg up in the industry. While one leg of the business creates photo and video content for brands, the other leg provides resources for creators. That’s why we opened up a physical location in Lehi, Utah. It’s a place to film, edit, learn, and network with the creator community.” STUDIIO serves as Landon’s professional brand to house everything he’s currently developing in the content creation industry.

Since STUDIIO has a physical location, they house several film sets including a cyclorama (also known as an infinity wall), LED wall, podcasts rooms, and even a co-working space for creatives. He manages this with his business partner, Connor Dehlin, a professional speaker, entrepreneur, and CEO of Opt, a tech startup based in the Silicon Slopes.

With Landon’s increased credibility and reach, we’re excited to see how his platform will empower other creators to follow his path.

There seems to be no limit to what Landon Bytheway will accomplish in the content creation space through both his personal brand and STUDIIO.

Visit Landon’s Instagram at or his website at You can also learn more about STUDIIO by visiting

About Landon Bytheway

Landon Bytheway is an influencer and video creator based in Lehi, Utah. He co-founded STUDIIO with his business partner, Connor Dehlin.

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